For purposes with this content analysis, sex ended up being understood to be any depiction of sexual intercourse

Not absolutely all product that has been taped had been coded. As our focus ended up being on scripted development, we excluded day-to-day news broadcasts, game shows, sports programs and activities, and paid development, in addition to all kinds of commercials along with other promotions ( ag e.g., teasers for community programs). Although music videos had been taped, these were coded and analyzed individually because of the unique traits and they are maybe perhaps perhaps not reported right right right here. The analyses provided in this paper, nevertheless, do are the nonmusic video programming from cable music entertainment channels including talk programs, variety/comedy shows, and truth programs.

In addition, demonstrates that had been incomplete simply because they started before 3:00 p.m. or ended after 11:00 p.m. are not coded. Finally, episode repeats had been eradicated through the test.

The sample that is final the 2001 2002 period contained 1,276 unique system episodes, whereas the ultimate sample when it comes to 2002 2003 period included 1,439 unique program episodes. The sample when it comes to 2nd content analysis ended up being significantly bigger than 1st 12 months’s test that we had three episodes of each nonsyndicated series as we made a concerted effort in year 2 to ensure. Despite strict adherence into the sampling plan, extra taping ended up being needed whenever, as an example, brand new programs joined the autumn lineup following the beginning of the year to replace for cancelled shows or as soon as the day and time slot for a string had been changed.

The codebook when it comes to bigger research ended up being based significantly regarding the factors produced by Kunkel and peers (1999, 2001, 2003) inside their content analyses conducted for the Kaiser Family Foundation.

We created extra products, including those on exact same intercourse intimate behavior and sexual talk pertaining to nonheterosexuals. In comparison to Kunkel and peers, who utilized the scene because the main product of analysis, our content analyses involved coding for intimate content in 2 minute intervals of system time. Because scenes vary quite a bit in total and, therefore, don’t offer a consistent device of measure to make evaluations across programs, we utilized a regular coding device centered on time. Coding news development in designated time periods has been used often by other scientists conducting analyses that are content different system genres including movies, detergent operas, and music videos (Hazan, Lipton, & Glantz, 1994; Lowery, 1980; Roberts, Christenson, Henriksen, & Bandy, 2002; Roberts, Henriksen, & Christenson, 1999; Sommers Flanagan, Sommers Flanagan, & Davis, 1993; Stockwell & Glantz, 1997; Terre, Drabman, & Speer, 1991).

For purposes for this content analysis, intercourse ended up being understood to be any depiction of intercourse, intimately suggestive behavior, or any speak about sex or sex. To be conservative and prevent overcoding content that is sexual communications about intercourse were differentiated from nonsexual communications linked to love and relationships, that have been perhaps not coded. For instance, a declaration such as “i enjoy my boyfriend” wouldn’t be coded whereas a declaration such as “I made like to my boyfriend” could be coded.

Exact exact Same intercourse behavior that is sexual

Every 2 moment period that were coded as containing one or more variety of sexual intercourse monitored in the primary coding task flirting, kissing, intimate touching, intercourse suggested, sexual activity depicted, along with other sexual behavior 2 ended up being additionally evaluated when it comes to existence of exact exact exact same intercourse behavior that is sexual. With this product, programmers utilized a yes/no response format to point whether some of the sexual behavior depicted into the period happened between two different people regarding the exact same sex.

Speak about nonheterosexual intimate dilemmas

Each 2 interval that is minute was indeed coded as containing a minumum of one instance of talk through the intimate talk groups utilized in the primary coding task ( ag e.g., remarks about own/others’ intimate actions or passions, speak about sexual activity which has had currently occurred, mention sex crimes) has also been coded for whether some of the intimate talk associated with nonheterosexuals. With this product, programmers once once again utilized a yes/no response format to point whether some of the talk that is sexual the intimate passions or concerns of nonheterosexual individuals. Usually, such comments associated with gays and lesbians, although periodically these were connected with bisexuals.